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Put Options On The High Flying Stock "Sandisk" Are Difficult To Play

I have ignored this stock all year, not knowing much about it. The stock is Sandisk and it doesn't pay a dividend. Sometimes I think that the stock has gone up to much in price to quickly. Is trying to play it for the downside with one week Put options the way to go? Why try and play Puts on a stock that never seems to go down? Why not just ride the Calls up? The stock is up $52.00 on the day. At noon on a Monday here is what one series of it's "just-in-the-money" Puts look like. Do these premiums seem to be abnormally high? Yes. $59.00 dollars means $5,900.00 dollars per contract. If you are new to option trading stay away from these ones. Other stocks trading in this price range like Costco have options on them trading at much lower prices. Here is an example of what I am talking about. If we look back at a blog I did last week on Caterpillar you will see how much of the time premuim built into the pricing on these "one-week-to-expiring-options" decreas...
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Caterpillar Earning Report Plays

So tomorrow is the big day when Caterpillar releases it's second quarter earnings report. It is expected to be good. Boeing just had a great earnings report yesterday and analyst are expecting Caterpillar to also report decent numbers. Let's look at the five day trading charts on these two companies and this mornings super strong premarket indicators. (It's always good to be selling into strong premarket indicators because history tells us that they never stay strong forever). It's July 29th and Caterpillar's earning report is tomorrow.
Ford also just had their earning reports and good new also on that front.
So far so good? Good news everywhere right? It's only good news if you can capitalize on it. What am I implying? Well I don't want to digress to far off topic however option trading can be an exacerbating experience. I missed the Boeing and Ford trading opportunites despite the fact that I anticipated both of these two companies would do well. Do I beat myself up for not playing them? Not really. Playing the earning report game is never a sure thing. Sometimes the numbers can look good and the stock will drop. So where now do I want to go with this blog? I want to focus on the importance of seizing the moment and capitalizing on this morning's unique sweet spot. First, it's a Thursday morning and Caterpillars earning reports are still one day away. We are looking at the premarkets at 9:17 a.m. and we see Caterpillar's premarket price trading at $213.90 up $2.46. If you purchaed Caterpillar Call on Wednesday at a lower price why wait for the potential earnings report play on Friday to get out? Other computer generated trading platforms looking for short term profits are going to be selling out into any strenght of a Thursday morning the opening markets. Look at the $6.33 number on the Call options in the first few minutes of trading on the July 21st 210 Calls. Look then at how they dipped and rebounded back up at 11:46 a.m. Are you able to see how a second buying opportunity presented itself around 9:30 a.m.? Once again, all of this action was in anticipiation of a good news report on the following day which no one was entirely sure would happen.
** It takes work to get pumped up every morning to play this kind of game but if you follow Ford, Caterpillar and Boeing concurrently you will know that their earning reports come out all near the same time. For a few days in a row you will have to watch the markets with extra attention.

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